World of Warcraft Pre-Paid Cards

From the world of gaming, Chris Johnson sent a Packaging Probe worthy product. He states:

Hi,

I finally got around to photographing the World of Warcraft pre-paid cards and the box they come in. Yes, *box*. The cards are creditcard-sized and the box typically contains a bit of a cardboard liner for strength and *maybe* a tiny catalogue of other Blizzard products, and the card. And air, lots of air.

My assumed rationale behind this amount of packaging: Gift, prepaid, or credit cards typically do not have much of a presence visually and size-wise. I am assuming this is why the box was added. It appears also that the box was added to hold other information inside.

Alternative considerations: Overall, there is no need to have such a large box. A gift card typically does not break (nor will it break down for thousands of years). Activision/Blizzard could put the card in a sleeve that has the other information printed on it. They could also think about substituting the plastic card with a cardboard card.

World of Warcraft and its prepaid cards are made by the Vivendi Universal subsidiary, Activision/Blizzard. You can contact them here:

Activision/Blizzard
3100 Ocean Park Boulevard
Santa Monica
California 90405
USA
Tel. : +1 310 255 2000