Tim Hortons - double cupping

Tim Horton's is a Canadian Institution in Quick Service Food. I cannot fathom the number of sour cream glazed donuts and turkey breast sandwiches I have consumed over the years. Hot chocolate too. However, another unfortunate Canadian institution is the number of Tim Horton's cups one sees littered on the ground. Jacqueline points out that one of the reasons for this is the fact that Timmy's still double cups their hot beverages, no matter what the situation is. Dining in? Double cup. In your car? Double cup. This is both wasteful and unnecessary.
My assumed rationale behind the amount of packaging: To protect consumers from scalding/burning. Also, volume discounts on purchasing cups instead of buying separate components (i.e. sleeves, ceramic cups)
Alternative considerations: Starbucks successfully reduced waste and saved cost by instituting the usage of ceramic cups for in-house drinks. They also use recycled paper sleeves to protect consumers from scalding themselves. Tim Horton's should also push their reusable mug discount program a bit harder (you pay for a small if you bring in your own mug).
Let Tim Horton's what you think! They can be contacted via email at customer_service@timhortons.com or via phone at 1-888-601-1616. Snail mail is also feasible, at:
874 Sinclair Road
Oakville, ON L6K 2Y1
Tel: (905) 845-6511
Fax: (905) 845-0265
Labels: double cup, takeout, Tim Hortons
